Usability in Asia, Hong Kong, China, Singapore, Japan and Taiwan - User Experience and User Research in Asia - ApogeeHK


Thank you for attending UXHK 2014 and please contact us if you wish to attend UXHK 2015
Whitney Quesenbery & Daniel Szuc (November 2011) Twitter: @globalux


Holistic Thinking on Transitioning to a New Practice Framework

Published: 12 December 2013

When Dan attended a UX conference in China at the end of 2012, the conference opened with some UX-maturity diagrams that showed how, at one end of the spectrum, businesses completely misunderstand User Experience; at the other end of the spectrum, fully integrate User Experience into their business; and everything else in between. These diagrams [...]

» Find out more

The Great Outdoors Of Design: GOOD’13
Published: 26 August 2013

Changing Perspectives More and more businesses and governments involve design researchers to help transform their organisations from being internally focused to acting more collaboratively with their customers. Ten partners from the global Reach Network will come to Eindhoven to discuss how to facilitate these changes: locally but also globally in multinational teams. The conference brings [...]

» Find out more


Daniel Szuc headshot. Josephine Wong headshot. Hok Wong headshot. Gerry Gaffney headshot. Whitney Quesenbery headshot.

Reach: Global Design Research Network


Reach is a network of highly skilled and experienced companies around the world with a deep expertise in design research. Our experience in both design and customer research enables us to seamlessly integrate our research activities in design and innovation processes.

» Find out more



Apogee Asia Ltd
Unit A, 16/F., Kai Kwong Commercial Bldg.,
332-334 Lockhart Road, Wan Chai,
Hong Kong

Ph: +852 2581 2166

» Google Map

UX Hong Kong


We organise and run UX Hong Kong.

» Find out more

Our Services

Our User Research activities usually includes a mix of observation, designing with and evaluating products together with people.

» Find out more

The Usability Kit. Gerry Gaffney & Daniel Szuc's The Usability Kit

User Experience Podcast. UX stats for the faint-hearted: An interview with Jeff Sauro